Station groups and MVPDs can earn more ad revenue by targeting linear advertising and pairing it with complementary digital inventory. CTO and Head of Strategy Alan Young joins executives from Beachfront Media and Viant to share best practices.
Station groups and MVPDs can earn more ad revenue by targeting linear advertising and pairing it with complementary digital inventory. CTO and Head of Strategy Alan Young joins executives from Beachfront Media and Viant to share best practices.