The one-to-many model of delivery through traditional broadcast, cable and direct-to-home satellite channels has become inadequate. Viewers are accessing content through a variety of emerging distribution channels. To optimize monetization, providers are pursing diverse geographies, devices, languages and cultures, each requiring varying levels of customization.
To meet the changing demands, content companies are seeking alternative methods of delivery to distribution outlets. The flexibility and ubiquity of IP-based terrestrial transmission has made it the most attractive and obvious alternative, given the flexibility to route traffic from any location to any destination without the necessity of creating a physical end-to-end path. However, basic architectural limitations prevent from delivering content quickly and reliably. Learn more about: