Cost efficiency in media: Driving business outcomes at scale with IP video distribution

Media companies today are in a tough position. The landscape is turbulent, resources are tight, and cost-saving demands are high. The best way to maximize the value of content is to reach more audiences, on more platforms, with more engaging experiences they can monetize. However, for those relying on traditional paths like fiber and satellite distribution, this is not something their legacy infrastructure can readily enable. As media brands reevaluate their operational models, they’re looking for digital strategies and solutions to drive scale, cost-efficiency, and profit. Those who have been successful in addressing these challenges and goals, while also minimizing CapEx and OpEx, are leveraging IP-based video distribution on a network fully managed by a trusted technology partner.

Explore limitless opportunities to customize and scale content with flexible, interoperable solutions

Global companies like TelevisaUnivision, MSG Networks, Deutsche Welle, and Scripps have all found their most cost-effective approach to IP video distribution with LTN. By embracing LTN’s fully managed, multicast-enabled solutions, Tier 1 media organizations can efficiently manage, customize, and deliver multiple versions of content to diverse digital platforms at an unprecedented scale.

Download our vision paper to discover the benefits of LTN technology:

• Automated channel creation and live event versioning

• Affordable and efficient spin-up of linear streaming and FAST channels

• Accelerated time to market and maximized ROI